Search Engine Management
A Search Engine results based management service that enables overall monitoring of online infringements and the development of effective responses.
Background
Explosive Growth of Search Engines
In 2006, the number of Internet users globally topped 1 billion for the first time and the total number of Internet websites worldwide exceeded 100 million.
Reports say that more than 90 percent of Internet users use search engines to reach the website they seek. This reflects improved search engine functionality and an expanded service lineup.
Search engines are an important tool, serving as a gateway to the web.
Ensuring that your company or brand name appears among the top results in a search engine keyword search is vital for providing users smooth access to the website they are expecting.
Ongoing monitoring of specific websites, such as those websites operated by third parties that users are directed to by search engines, is an essential component of web risk management.
Overview
System for checking the status of websites generated by search engines and for finding and monitoring websites which may be infringing your rights.
- Focus on search engines which have an important role in providing access to the web.
- Manage the risks of the web through contents
- ‘Black list’ and ‘white list’ function prevents repetitive surveys
- Full service including discovery, monitoring and action
- Effective analysis of not only your company but also of your competitors
